Chrysler 300C a powerful, classic sedan

Chrysler 300C a powerful, classic sedan
Photos by -Autonet.ca
Staff
Published: 11 11 2003

DaimlerChrysler revealed a "a new statement in automotive design" at the 2003 New York International Auto Show. It came in the form of the Chrysler 300C Concept.

The Chrysler 300C Concept is "classically proportioned," according to the automaker, with a long hood, short rear deck and a raised belt line to reduce the ratio of glass to body for a sense of stability and protection. Large tires on 20-inch wheels add to the stance.

The 300C name continues the tradition of Chrysler's 'letter series' cars. "We wanted to return to the proud, powerful lines that once made American automobiles the envy of the entire industry, but do so in a thoroughly modern way," Trevor Creed, senior vice president of design at DaimlerChrysler, said in a statement. "At the same time, we identified a dramatic new design direction that continues the Chrysler brand's longstanding tradition of innovative design."

The 300C Concept's handling of "front-wheels steering and rear-wheels driving" is aided by new tire technology and electronic vehicle stability control. A 5.7- litre HEMI V8 generates more than 300 horsepower. "The '300' nameplate was originally derived from the 300-horsepower Chrysler HEMI engine that powered the original 'letter series' cars," said Eric Ridenour, Executive Vice President, Product Development, DaimlerChrysler, in a statement. "This is one of the most technologically advanced engines ever engineered by the Chrysler Group."

The production version of the Chrysler 300C Concept will arrive in Chrysler showrooms in 2004, the company said.

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