Saturn launches redesigned L-Series

Saturn launches redesigned L-Series

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Photos by -Autonet.ca
Staff
Published: 08 02 2002

Saturn's back in orbit with a redesigned L-Series that it hopes will turn some heads.

"The 2003 L-Series is worth a fresh look by customers seeking a midsize car with excellent road manners, extensive safety features, upmarket content and exceptional value," Jill Lajdziak, Saturn vice president for sales, service and marketing, said in a statement. "L-Series customers also benefit from the industry-leading retail experience that has generated so much enthusiasm in Saturn customers."

For 2003, the L-Series consists of the L200 and L300 sedans, and the LW200 and LW300 wagons. The introduction of the 2000 L-Series marked Saturn's initial step beyond being just a small-car company. Saturn further expanded its lineup with the addition of a compact sport-utility, the VUE, as a 2002 model.

The 2003 L-Series features jewel-like headlamps and taillamps and chrome touches that add an upscale feel. While basic dimensions remain the same, the exterior design changes help give a more substantial overall appearance.

The redesigned front end is marked by the large headlamps, a new, larger grille and raised hood. The clear-lens headlamps, which include visible optics and chrome trim, wrap around the corner of the car.

The former model's black rocker panels and the lower sections of front and rear fascia are now body-colored, giving the car a more solid, ground-hugging appearance.

Sixteen-inch wheels help give the 2003 L-Series a more sporty stance. On the L300 and LW300, a 16-inch five-spoke alloy wheel is standard and a 16-inch chrome clad wheel is optional. The 16-inch wheels are optional for L200 and LW200 buyers.

Inside, brushed aluminum inserts in the center console, white face plates in the instrument cluster and European-style seat upholstery help support the more upscale design theme.

The L-Series is one of the few cars in its segment with standard head-curtain air bags and antilock brakes. It is also the first in its segment to offer an integrated video entertainment system in both sedan and wagon, which includes a console-mounted DVD system that plays video or audio discs.

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